Value case of involved stakeholders CIT2
The Control Tower concept needs very intensive and efficient cooperation between all involved stakeholders. However, interests of stakeholders are not fully aligned because their “environments” are not identical. Further, for such a complex innovation like the CT concept is, it is important that all decision makers adopt the innovation. This adoption is known as collective action and it can be obtained when the value created for each stakeholder, or potential losses of values are balanced. This Deliverable presents the results of the Value Case Methodology (VCM) for assessment of all relevant values of stakeholders. VCM is composed from:
- Value network analysis – all relevant stakeholders for rail enabled CT concept are identified and their interrelations are graphically illustrated through value network map;
- Value quantification analysis in which Analytic Hierarchy Process is applied in order to quantitatively interpret all qualitatively expressed effects which stakeholders expect from rail enabled CT concept;
- Value sensitivity analysis which demonstrates sensitivity of each stakeholder to a change in the value of every attribute;
- Value alignment step where the agreement on stakeholder’s value distribution is achieved.
As a synthesis of the VCM approach, analysis of potential risk and cost misalignments was performed and alternative scenarios for value redistribution were suggested. Considering the expected value that rail enabled CT concept will deliver to all stakeholders which is evident from their utility perceptions, very few possible misalignments were found.
Therefore, it can be concluded that the agreement is reached and the proposed innovation may take place from the aspect of multi-value multi-stakeholder analysis.